Beautify LA!

submission by ChristyMoody

About Your Organization

Organization name(s):

Beautify Earth

Organization website:

BeautifyEarth.org

Organization Twitter handle:

@Beautify_Earth

Organization Facebook page:

facebook.com/BeautifyEarth

Organization Instagram:

@BeautifyEarth

Describe your organization (check only one):

Nonprofit organization

For-profit organization

Government

Individual

Please describe yourself (check only one):

Solo actor (just us on this project!)

Proposed collaboration (we want to work with partners!)

Collaboration (partners are signed up and ready to hit the ground running!)

In one sentence, please describe your idea or project.

:

Beautify Earth will create 50 murals to help empower, uplift and connect residents, communities and businesses in South LA and beyond.

IN ONE SENTENCE, PLEASE DESCRIBE WHAT YOUR ORGANIZATION DOES.

:

Beautify Earth creates murals to uplift neighborhoods, build strong communities and boost local business.

Does your project impact Los Angeles County? Check only one.

Yes (benefits all of LA County)

Yes (benefits a region of LA County)

Yes (benefits a population of LA County)

No

Please write a sample tweet to describe your submission.

:

50 murals from @Beautify_Earth this year to #connect residents & #boost businesses in South LA neighborhoods & beyond! @LA2050

Which area(s) of LA does your project benefit? Check all that apply.

Central LA

East LA

South LA

San Gabriel Valley

San Fernando Valley

South Bay

Westside

Other:

If other, please specify.:

Metropolitan Los Angeles

WHAT IS YOUR IDEA/PROJECT IN MORE DETAIL?

:

Beautify Earth’s vision is to create 50 murals in one year throughout South Los Angeles, initially targeting 3 neighborhoods: Crenshaw, Central Avenue/84th Street and La Brea/Slauson. One potential project includes a space large enough to accommodate several murals along with art structures and can be used to host community events, workshops, classes and even an outdoor café or farmer’s market.

We have already created four murals in South Los Angeles. These murals were painted on walls in the Crenshaw district that were being tagged nightly. Since the murals have been installed, these walls have gone untouched—some for a full year. The community is proud, and building owners are ecstatic, calling them life changing for their businesses.

What will you do to implement this idea/project?

:

All Beautify projects begin with location scouting, followed by outreach to building or wall owners. Once the owner is identified and approves the project, Beautify’s volunteer artists develop an artistic concept and rendering.

Community building is an integral component of our process. Project leaders identify neighborhood councils, schools and local nonprofits in order to build awareness and engage local volunteers. Next, a crew of volunteers is assembled to execute the project. They create a work plan and approach vendors for donations/discounts on supplies.
Murals form the focal point to connect communities. Beautify also offers free dance and arts education programs to local communities in tandem with mural creation. Other activities will be determined in partnership with the local community and may include:

• Greening, gardening and landscaping
• Cultural events
• Civic engagement activities
• Street gatherings
• Street clean-up

In recognition that creating great streets transforms neighborhoods and businesses, Mayor Garcetti established a Great Streets initiative to attract pedestrians and new businesses to revitalize streets that need help. Two of the 15 initial thoroughfares slated for improvements are in South Los Angeles (one on Crenshaw and one on Central Avenue). As part of our efforts in the next 12 months, we will be meeting with the Great Streets team to discuss incorporating Beautify’s mural painting and community development work into the Great Streets program. We will also meet with the new General Manager for Cultural Affairs about bringing our program to more neighborhoods.

Because Beautify’s program has been developed to identify and mentor neighborhood champions and inexpensively help them implement their vision for their community, Beautify can have a significant impact throughout the region within a very short timeframe. Adding two part-time staff members will allow us to accomplish the goals set out for this project and lay a firm foundation for Beautify’s future growth.

HOW WILL YOUR IDEA/PROJECT HELP MAKE LA THE BEST PLACE TO CONNECT TODAY? IN 2050?

:

Beautify’s murals serve as vehicles of business improvement and community pride and inspire a connection to one’s neighborhood, one’s history and oneself. Murals give residents, business owners and passersby ways to identify neighborhoods, and serve as community gathering places. The creation and placement of murals has an immediate effect on the daily lives of Los Angeles residents and businesses. The process of the community coming together to create and support each mural starts building connections between neighbors even before the mural is created.

The broken windows theory states that “maintaining and monitoring urban environments in a well-ordered condition may stop further vandalism and escalation into more serious crime.” Neglect creates a sense of hopelessness and despair. Conversely, “perceived beauty or aesthetic character of a location has a positive and significant effect on perceived community satisfaction. It is one of the most significant factors alongside economic security, good schools, and the perceived capacity for social interaction.” (Florida, Mellander and Stolarick, 2009). Aesthetic negligence is also correlated with high crime and poverty. Whether a symptom of depressed economic times, insufficient economic development or natural disaster, lack of public attention and investment leaves its stain on local residents and businesses.

As neglect is viral, so is beautification. Murals empower residents and communities, and connect them with one another. Businesses that have participated in other Beautify Earth projects have reported up to a 50% increase in revenue in less than a year’s time as a result of our contribution to their otherwise blank and blighted walls. Countless residents and patrons have commented about their delight in seeing otherwise unsightly areas virtually transformed as a result of our work.

Our project will infuse South Los Angeles with the same benefits. By 2050, we believe that our impact will be citywide. We will have brought art and beauty to every neglected wall and neighborhood, inspiring others to showcase their creativity and making LA one of the most inspiring cities in the world – a city that values the voice of each individual, and connects them to one another through meaningful artistic and civic engagement activities. Often forgotten, South Los Angeles will have moved past its blighted history and begin a transformation worthy of its tremendous potential.

WHOM WILL YOUR PROJECT BENEFIT? PLEASE BE SPECIFIC.

:

This project will directly benefit and impact local residents, business owners and artists in South Los Angeles. While the immediate effects are improved community pride and a sense of inspiration and transformation, Beautify’s efforts develop the local economy by improving local business revenue, attracting new investment and generating interest for tourists and visitors. This in turn leads to job creation across multiple industries and sectors. We will be helped in these efforts by our collaborators, which include two non-profits that focus on economic development and a local marketing firm that hosts an internet talk show with 300,000 monthly viewers.

According to Americans for the Arts, “communities that invest in the arts reap the additional benefits of jobs, economic growth, and a quality of life that positions those communities to compete in our 21st-century creative economy.” In other words, “Investments in public art are not just for cultural or aesthetic purposes; they also can have a positive bottom-line economic impact, with material financial benefits to their owners. Good art is good business.” (Rosenfeld, 2012).

Beautification also impacts the individual. Public art projects inspire; they open minds and hearts. The mural process is both a demonstration of support and a call to action. Murals can empower youth to use their creativity to join in a sense of ownership and pride instead of following an impulse for destruction or isolation. Murals connect individuals to their neighborhoods and serve as an example that anyone can become engaged, take responsible action and lend to the richness of their own community.

Individuals who have the privilege of living and working in beautiful settings feel valued. And when people feel valued, they recognize the importance of their own voice and ability to create change in their communities. Enhancing and beautifying neighborhoods therefore paves the way for greater civic participation, including neighborhood council representation, elected official outreach and voter turnout.

Please identify any partners or collaborators who will work with you on this project.

:

Our work is collaborative in nature. We bring together artists, community members, businesses, employees, property owners, government officials, their staff and other government workers, and philanthropic sources to volunteer time and/or donate goods, services or funds for mural painting, street fairs, arts education, outreach and other community-building activities that increase connections between people of varied races, backgrounds, interests, and socioeconomic groups.

Home Depot and Sherwin William are currently collaborators providing supplies and volunteers. Project leaders live and/or work in the area and are deeply connected to their community. The project leader begins by connecting with local organizations and businesses to find walls and volunteers.

In just a short time, we have interest in collaborating from: West Angeles Community Development Corporation (connected with West Angeles Church, which is a cornerstone of the Crenshaw community and involved in economic development activities in the area); George Crenshaw Development Corp. (facilitating transit-oriented development); Dan Rosenfeld, who has worked extensively in South LA, is former deputy to Supervisor Mark Ridley Thomas and President of George Crenshaw Development Corp.; and Starlett Quarles of urban X marketing (branding, urban marketing, and community PR services), who hosts an Internet talk show with 300,000 viewers and was honored as one of Los Angeles’ Most Influential African American Movers and Shakers by the LA Wave Newspaper.

We have also had conversations with area neighborhood council presidents who are excited to work with us and will include us on agendas to obtain official support in the near future. We have also reached out to the Greater LA African-American Chamber and the LA Latino Chamber.

Other potential collaborators that we have reached out to but not confirmed:

Knox Presbyterian Church (volunteers);
St. James Armenian Apostolic Church (volunteers);
Park Mesa Heights Community Council (volunteers, engaging the community, outreach); Crenshaw High School (volunteers);
Southeast Neighborhood Council (volunteers, engaging the community, outreach);
CANNDU (Neighborhood Council) (volunteers, engaging the community, outreach);
Fremont High School (volunteers); and
Charles Drew Middle School (volunteers).

When funding is secured all collaborators will be confirmed.

How will your project impact the LA2050 "CONNECT" metrics?

Rates of volunteerism

Voting rates by race

Adults getting sufficient social & emotional support

Median travel time to work

Attendance at cultural events

Number of public transit riders

Participation in neighborhood councils

Percentage of Angelenos that volunteer informally (Dream Metric)

Government responsiveness to residents’ needs (Dream Metric)

Transit-accessible housing and employment (the share of housing units and percentage of jobs that are located within a half-mile of transit) (Dream Metric)

Total number of social media friends (Dream Metric)

Attendance at public/open street gatherings (Dream Metric)

Residential segregation (Dream Metric)

Access to free wifi (Dream Metric)

Other:

Please elaborate on how your project will impact the above metrics.:

Through outreach, painting murals and providing food and fun, we will engage community members who traditionally do not volunteer. As we create projects throughout the region, we will greatly increase rates of volunteerism. Community members will experience the benefits of volunteering, which will encourage them to volunteer for other efforts. Involving the community, engaging the neighborhood councils as collaborators and involving other local community organizations will show people how they can make a difference in their community.

It has been shown that when neighborhood residents from disenfranchised communities experience that they can make a difference in their neighborhood and are introduced to their Councilmember and other elected officials, they become engaged in the civic process. They have a greater propensity to vote, get involved with their local neighborhood council, express their needs and hold their elected representatives accountable.

Through community outreach, we will also grow our social media presence and social media friends for LA2050. As part of the mural painting process, we host inspiring and educational events, increasing attendance at cultural events and street gatherings. Since one of the targeted project areas will welcome the new Crenshaw Metro line, by beautifying the area, we will increase ridership, improve residential segregation and create an attractive environment for transit-accessible housing and employment. By beautifying and revitalizing the area, people of all backgrounds will feel safe walking, living and working in the neighborhood, rendering it more desirable for economic development efforts.

Our projects have raised revenues for the establishments painted, inspired other businesses and building owners to beautify their buildings on their own, attracted new businesses and increased tax revenue. Our projects have also allowed artists to showcase their work and improved neighborhood pride, leading to increased spending at local businesses from neighborhood residents, people driving through, and visitors coming to see the murals. Ultimately, the influx of new businesses attracted to the area, as well as the upsurge in demand to lease properties, will increase local property values.

PLEASE SELECT WHICH OTHER LA2050 GOALS ARE RELEVANT TO YOUR PROJECT OR ORGANIZATION (CHECK ALL THAT APPLY):

LA is the best place to LEARN

LA is the best place to CREATE

LA is the healthiest place to LIVE

LA is the best place to PLAY

PLEASE EXPLAIN HOW YOU WILL EVALUATE YOUR PROJECT.

:

Beautify Earth proposes a partnership with urban planning students from local universities, including Antioch University Los Angeles’s graduate program in Urban Planning, to design an assessment tool that measures the impact of the murals on the surrounding community through interaction with passersby and local residents. Evaluation will be conducted through quantitative (surveys and observation) and qualitative (interviews) methods to determine the success of the murals in increasing community engagement, connectedness and pride.

Community engagement and connectedness will be measured through time sampling at the mural sites: how many people stop to read informational signs about the project, take photographs, and stop to admire the art, as well as an evaluation of whether walking and biking increases. In addition, a before-and-after survey will gather statistics from residents about how often they vote, volunteer and participate in civic activities, as well as their perception of their neighborhood: how they rate it as a good place to live, to raise children, to shop, to work and to interact with their larger community. We will design an evaluation tool which addresses all the LA2050 metrics that we have indicated we will impact.

In addition, Beautify will continue our studies of mural impact on local businesses through interviews with business owners. Our previous experience shows that business traffic and revenues typically increase 20%–50%.

Beautify will generate a report of the results to assess program strengths and areas for improvement. We intend our program to be a model for other communities and cities, and will ensure that we have the appropriate metrics to illustrate the success of our model.

WHAT TWO LESSONS HAVE INFORMED YOUR SOLUTION OR PROJECT?

:

There is a great deal of research that highlights the positive impact of the arts on community well-being. Two studies in particular explain the positive correlation between beautifying the urban environment and (1) the health and well-being of its inhabitants and (2) their attachment to the community, both of which lead directly to significant economic growth.

1. According to a study in the American Journal of Public Health, “Deteriorating physical features of urban environments can negatively influence public health. Dilapidated environments and urban blight tend to promote alienation and can be associated with social disorder, vandalism, crime, drug abuse, traffic violations, and littering, which in turn affects health and well-being.” Studies consistently show that enhancing the urban environment increases community pride. Beautify’s strategy of accomplishing that feat through utilizing volunteers to create beautiful murals is a low-cost method with far-reaching returns.

2. The Knight Foundation commissioned a 3-year Gallup study of 26 U.S. cities that found that peoples’ love and passion for their community may be a leading indicator for economic growth. The study further determined that the three “community qualities” of social offerings, openness and beauty are far more important than peoples’ perceptions of the economy, jobs, leadership, safety or basic services in creating a lasting emotional bond between people and their community. The 26 cities in the survey with the highest levels of resident love and passion for their community (resident attachment), also had the highest rates of GDP growth over time. The study found that “when a community’s residents are highly attached, they will spend more time there, spend more money, they’re more productive, and tend to be more entrepreneurial.”

Explain how implementing your project in the next twelve months is an achievable goal.

:

Beautify Earth will use a project timeline replete with benchmarks, milestones, and deliverables for its employees, volunteers, and stakeholders that will keep the project on track and ensure its deadlines are met. Having created 40 murals in the past year, we have already established policies and procedures for optimum outcomes, and we have refined and documented the many steps necessary to accomplish our goals.

Our talented team of volunteers includes professional project managers who have the experience of growing and operating multimillion-dollar projects. We understand the importance of economic viability and performance and keep this at the forefront of our strategy for completing the work successfully and on time. We are committed to using our combined skills, talents, and assets to put grants and donations to immediate use and to document our far-reaching impact.

Los Angeles was once known as the mural capital of the world and our vision of economic revitalization and community empowerment will help restore that reputation, making all of our neighborhoods destination spots that will appeal to tourists, residents and future residents. The LA2050 grant will help us to have a significant impact on South Los Angeles, creating a strong foundation from which to grow and reach many more communities throughout Los Angeles County.

Please list at least two major barriers/challenges you anticipate. What is your strategy for ensuring a successful implementation?

:

Two major challenges Beautify faces are: 1) combatting community despair; and 2) enlisting the participation of all stakeholders.

Overcoming community despair in economically disadvantaged areas is a challenge Beautify Earth has already successfully met in previous projects. Building and business owners may believe that beautifying a frequently tagged wall is futile, that a mural project may require too much work on their part, or that the red tape of city regulations is too difficult to conquer. Our outreach team provides inspiration and support to skittish residents and business owners. We show them before and after photos of thriving murals; we provide video documentation of satisfied business owners; we supply statistics demonstrating improved business traffic and commerce. We also explain how we use our knowledge of the permitting process and our civic connections to assist owners in clearing city hurdles. We present evidence that beautiful murals discourage tagging, increase neighborhood walkability, and encourage young people to take pride in their surroundings and feel hope for their futures. Through engaging building owners in the selection of the mural design and emphasizing the invaluable investment they will be making in their own business and their community at no cost to them, we have a high success rate of securing land/building owner buy-in. In addition, by involving the community we provide business owners with volunteer resources to help maintain the mural and the surrounding area.

Enlisting the participation of all stakeholders in beautification projects is a daunting task, but Beautify Earth has proven its community-building skill in the 40 mural projects we completed this past year. We have enlisted neighborhood councils, elected officials, community painting volunteers, and dedicated local artists. As word spreads in each neighborhood, excitement grows exponentially. This year we plan to increase our outreach through neighborhood religious institutions, youth centers, and employment services. We will distribute colorful postcards in the community about our projects, meet with community leaders, and provide speakers for churches and other community gathering places. Our method works because residents are hungry for tangible positive change and their leaders want to create and be associated with that new vision. The change is immediate and requires little to no financial investment from the community, yet the results are far-reaching

WHAT RESOURCES DOES YOUR PROJECT NEED? (CHECK ALL THAT APPLY)

Money (financial capital)

Volunteers/staff (human capital)

Publicity/awareness (social capital)

Infrastructure (building/space/vehicles, etc.)

Education/training

Technical infrastructure (computers, etc.)

Community outreach

Network/relationship support

Quality improvement research

Discussion
54 Pink talk bubble tail c96b4a07ef1417e25d0bcf5c4cba4766b8bbf0382f07677990a9d5577885d4d7

This is a BEAUTIFUL mission, and I have no doubt in my mind that it'll create an endless ripple effect all around the WORLD! I'm so excited to watch this grow!

by JennaPhillips
over 1 year ago

The exposure to art and color is so important in urban environments. It creates a long lost sense of wonder and excitement. Great job so far BeautifyLA, and I'm excited to see your future artistic impact on the city!

by monikan
over 1 year ago

Great work Cuculiza!

by goaltender1469
over 1 year ago

Art is so important and vital to life, it is a form of expression that is usually untapped by many. Why not spread art on walls and beautify the earth at the same time? Supporting this cause is supporting all who see the murals that have the opportunity to feel the emotion or inspiration given by the artists that paint them.

As an artist I'm 100% in support of BE.

by bethanylondyn
over 1 year ago

Hi All,

I just wanted to give a shout out to Ruben Rojas and his work with Beautify Earth. Thank you for your service to our community and to our greater earth. David Krygier

by David_Krygier
over 1 year ago

This is really inspiring, and I can't wait to get involved.

by damnshaneisthatu
over 1 year ago

Love the mission! BE is changing lives!!!

by bradleywill
over 1 year ago

This team is amazing! I've had hands on experience at their community painting events and they are a wonderful group of talented people!

by kittym
over 1 year ago

Beautify LA is such a beautiful idea, they have already beautified my neighborhood! I love riding my bike and seeing the work they have done on previously unattractive walls, it really brightens up my day and the community as a whole!

by hbomb
over 1 year ago

my 'Aha' moment? - these guys have figured out a way to advertise / market inspirational messaging and images.

where most fight in social media / marketing for eyeballs, these guys killed two birds with one stone. they found the eyeballs while also turning blight into beauty within our communities. one of their first projects, for example, is on a commercial corridor in LA. it received 40,000 unique eyeballs per day on its messages of love and inspiration. 40K! per day!

now ... imagine how we could transform the world if we turned that 1 wall into 1 Million.

i want to be part of this movement. Beautify Earth has my vote.

by dekovenashley
over 1 year ago

Who doesn't love art??? What a great idea!! Love it!!

by Coochimangg
over 1 year ago

love love love!!!

by sergiomiguel2
over 1 year ago

I witnessed first hand the effect that Beautify Earth had for the community when working on the El Santo Nino Community Center along with Jump for Kids in Downtown Los Angeles. Such giving, talented artists - thank you for all you do. Keep spreading the love!!!

by uclakayvan
over 1 year ago

So inspired by what you all are creating. Keep up the GOOD work!

by BenWhitehair
over 1 year ago

Great job! Big difference for the better.

by dougw
over 1 year ago

Keep up the good work! Hope you win so you can spread the beauty

by juliepuerta
over 1 year ago

So amazing! Keep up the great work! Can't wait to see what you guys do in the future!

by julie.schultz.712
over 1 year ago

This movement will revolutionize how we help each other, it gives people the ability to take on change with the help of their community, their people, and their city! If we all band together, change is easy! All aboard the Beautify Train!!!

by sergiomiguel2
over 1 year ago

The mural movement in Los Angeles is one of the most important characteristics of the city. As a mural contributor, I endorse this group wholeheartedly. You've got my vote.

by eleanor.pelcyger
over 1 year ago

Brilliant! You've got my vote!

by jlouis
over 1 year ago

Wow, these guys are amazing. I have seen their hard work and love for the city everywhere. I take my hat off to these community beautifiers. I am in awe of their commitment to Los Angeles and see all the work they do. I've seen them raise money for projects and have seen them all come together to make this a success. This grant would give them so much more to work with. They are truly cleaning up the city and making it a more beautiful place we can all be proud of!

by luucy
over 1 year ago

That would be so cool to turn Crenshaw into an artistic community from all the murals coming in.. Could it really be a new Abbot Kinney? :-P

by paul928
over 1 year ago

Wow, these guys are amazing. I have seen their hard work and love for the city everywhere. I take my hat off to these community beautifiers. I am in awe of their commitment to Los Angeles and see all the work they do. I've seen them raise money for projects and have seen them all come together to make this a success. This grant would give them so much more to work with. They are truly cleaning up the city and making it a more beautiful place we can all be proud of!

by luucy
over 1 year ago

You murals are so beautiful, so much talent and so much love to create them. What a positive influence to the surroundings

by dorisrojas
over 1 year ago

These murals are so beautiful, and can make a great difference to a community

by drwieben
over 1 year ago

The point of life isn't how much you make but how much you give. When everyone who is currently alive passes away the only thing left will be the marks we leave on the world. This campaign was created as a means to leave an ever lasting mark that will be recognized and remembered for all time. To create a beautiful world not only in works art but the peoples lives they touch. On there very first project in Santa Monica they created an amazing mural in which 37,000 people see each and everyday on the way home from work. Instead of that negative advertising they usually witness they got to see something different. They got to see words like "Hope" or "United" or "Love". Simple words that have huge impacts. Thank you for your service Beautify LA

by dominick.ferro.5
over 1 year ago

Your murals are amazing and inspiring. I can't wait to see more!

by Camyluna
over 1 year ago

Definitely the murals Beautify Earth has done so far has really made my commute more enjoyable. Keep spreading the love!

by Renee262
over 1 year ago

This is amazing! So proud and excited to see the results!

Keep rocking!

by austin.netzley
over 1 year ago

It is a joy to see the work of Beautify Earth popping up around our city it changes your drive, makes you smile and makes you proud to live in LA!!!

by GeorgiaVanC
over 1 year ago

Amazing video! What a fantastic vision! Beautify Earth is going to make a huge impact and uplift those in the South LA community in huge and inspiring ways. You have my vote!!

by JessicaAlston89
over 1 year ago

The buzz that beautify earth has created in beautifying Los Angeles is utterly amazing. Everyone I talk to has something to say and thanks to give to this wonderful community project. They are really making a difference in Los Angeles, they are making it more beautiful!

by luucy
over 1 year ago

Thank you for making our city beautiful again!

by oconnell44
over 1 year ago

This is exactly the type of grassroots movement that can make a direct impact on a community.

by lavelle.kevin
over 1 year ago

Using art to transform a community through Social Responsibilty What an amazing vision.

by rubenrojas
over 1 year ago

Economic growth through art, the great unifier. A steroid injection into the local economy. Amazing.

by stephan123
over 1 year ago

Love this innovative idea to bring change to L.A. neighborhoods! Amazing how mural art can transform and increase the success of local business.

by corlight
over 1 year ago

Great video! Wow, that was you guys on Lincoln?! Awesome job!!!

by paul928
over 1 year ago

Wow, Beautify Earth this is amazing. I am not only inspired to beautify my community but also myself. I am voting for you.

by ameliarose57
over 1 year ago

love this!

by harry1453
over 1 year ago

I've seen the miracles the Beautify Earth has performed, turning blighted urban areas into vibrant and enriching hubs of activity. The Linocln Blvd project in Santa Monica is a testament to the power of art, creativity, and commitment to beautify community spaces in LA and around the world.

by DemarcoWest
over 1 year ago

Amazing! Love that you guys are doing this. Beautiful art :D

by kroxas
over 1 year ago

Love the video and what's being started in Crenshaw. Can't wait to see more Beautify Earth projects through this grant!

by tsilah.burman
over 1 year ago

Amen luucy!

by jlouis
over 1 year ago

Ear to ear smiles!

by rubenrojas
over 1 year ago

Thank you Jessica for your support and love.

by rubenrojas
over 1 year ago

Right on Stephan123!

by James.UrbanDev
over 1 year ago

I imagine this could be done anywhere, and inspiration for other cities.

by stephen123
over 1 year ago

Yes corlight! And our case studies prove it! Imagine what we can create around the world!

by ChristyMoody
over 1 year ago

Yup! And almost every business we've done has seen an increase in revenue, up to 50%. One in particular is Benny @ the Metropolitan Cleaners. He has seen a 20-30% increase. Satdha, a new Vegan thai restaurant actually moved into the area due to the change they were seeing in the area. The impact has been dramatic. Here is a fun LATimes article about this:

http://beautifyearth.org/wp-content/uploads/2014/05/Beautify-Lincoln-campaign-brings-murals-to-a-boulevards-businesses-Los-Angeles-Times.pdf

by ChristyMoody
over 1 year ago

This has caught on in a variety of places, including the Rockaways in Queens NY. We are doing a hurricane relief effort in this location. i.e. rehabilitation through art and building/engaging community:
http://www.dnainfo.com/new-york/20140401/rockaway-beach/arts-group-beautifying-sandy-damaged-rockaways-with-murals

by ChristyMoody
over 1 year ago

Art creates change, unties individuals, and ignites economic growth. Murals have created this effect in many art districts around the world. Crenshaw would be perfect for this.

by James.UrbanDev
over 1 year ago

Totally, have you ever been to Wynwood Miami? How do you think it started? :-) http://www.wynwoodmiami.com/

by James.UrbanDev
over 1 year ago

Yes! Art communities everywhere!

by jlouis
over 1 year ago

Pink ribbon award box icon 45b87e779c93f5099a48378c2aadc0fcd51184974daecf76e3f5c50034ea21fb
Award topvotedidea 5a5ae14e3d56a10363ea2a398cece46cf4df891213cbe68677c19d8903a1932a
$100,000
Circle 1 inactive e7784182a1bd5eace578987db27fc19ec6337f418c48c6c8732605b9043d50d0 Step1 title submission inactive cde083e53089b973e7c9dc80a44a038c1ce4cf3b2650aeb5549157d1ed58a2d9

Submission Began
Tuesday, July 01, 2014

Submission Ended
Thursday, July 31, 2014
at 07:00 PM UTC

Circle 2 inactive 74a43088831beb43fdbd7591ef5d50a5a7a26ff92c9e8ed489782459fa31a8d9 Step2 title voting inactive 96be722f53c417edddb5742ba9a6dc2fd403f7e4f6c19dbe883d50d20d93689d

Voting Began
Tuesday, September 02, 2014

Voting Ended
Tuesday, September 16, 2014
at 07:00 PM UTC

Circle 3 83da7a9432aeea960e1a9e9ee93e7ea1221af6c8f42b27964f2e9999d94b2b8d Step3 title 3d9e2a65d6ea1ad301f8fc607f5f828bd96362932c71d81c0da5b1fd964422b0
Special Olympics World Games 2015
Special Olympics World Games 2015

Winner Announced
Tuesday, September 30, 2014