Spreading ChapCare's Retail Health Insurance Enrollment Shop Model

submission by ChapCare
Spreading ChapCare's Retail Health Insurance Enrollment Shop Model

About Your Organization

Organization name(s):

ChapCare

Organization website:

www.chapcare.org

Organization Twitter handle:

https://twitter.com/ChapCareOrg

Organization Facebook page:

https://www.facebook.com/pages/ChapCare/1376399879278500?ref_type=bookmark

Describe your organization (check only one):

Nonprofit organization

For-profit organization

Government

Individual

Please describe yourself (check only one):

Solo actor (just us on this project!)

Proposed collaboration (we want to work with partners!)

Collaboration (partners are signed up and ready to hit the ground running!)

In one sentence, please describe what your organization does.

:

ChapCare provides primary health care services; medical and dental care and behavioral health counseling; to 15,000 patients annually.

In one sentence, please describe your idea or project.

:

To open 2 new retail health insurance enrollment shops in El Monte/South El Monte, one of the most underserved areas in Los Angeles County.

Does your project impact Los Angeles County? Check only one.

Yes (benefits all of LA County)

Yes (benefits a region of LA County)

Yes (benefits a population of LA County)

No

Please write a sample tweet to describe your submission.

:

ChapCare's enrollment shop model provides for storefront locations that are integrated into the fabric of the community.

Which area(s) of LA does your project benefit? Check all that apply.

Central LA

East LA

South LA

San Gabriel Valley

San Fernando Valley

South Bay

Westside

Other:

What is your idea/project in more detail?

:

On February 3, 2014, ChapCare opened its first retail health insurance enrollment shop at the Paseo Colorado, a major shopping center located in downtown Pasadena.
The enrollment shop provides a clean, neutral space for those eligible to enroll in health insurance. It is highly visible, being located in a high traffic area in Pasadena. It is open year-round, 7 days per week, with evening hours.
In just 10 weeks, ChapCare enrolled 1,212 people into health insurance (an average of over 120 per week) at this location during last year's Covered California (California's State Exchange) open enrollment period.
ChapCare proposes to expand this model to the El Monte/South El Monte area, which is located in the central San Gabriel Valley.

What will you do to implement this idea/project?

:

ChapCare’s Marketing Manager will manage the project. The Manager is a member of ChapCare's Senior Leadership Team.
Upon award, scouting of enrollment shop locations in the El Monte/South El Monte area will begin. Based on previous experience, we expect to locate the 2 shop spaces within 4 weeks, with an additional 2 weeks required to operationalize the sites.
To support marketing of the project in the community, ChapCare’s 11 member Outreach Department will launch an outreach and education campaign to generate leads that will be enrolled at the 2 shops.
Specifically, based on the Consumer Tracking Survey that Covered California conducted (May 6, 2014), we know that the vast majority of people are aware of the Affordable Care Act (ACA) and their health insurance options, but what many have not chosen to do is enroll. What this means is that continued education is paramount to decrease barriers to enrollment.
We will leverage local partners in El Monte/South El Monte to conduct the majority of outreach work (i.e. making flyers available at their locations). These include the El Monte/South El Monte Chamber of Commerce, Greater El Monte Community Hospital, local school districts, community based organizations, libraries, etc. Outreach conducted by ChapCare directly will focus on locations where the populations live, work, shop, and play; and local high volume locations and events.
Our main focus to get people to enroll in health insurance will be on planning an aggressive education campaign that will provide group presentations to capitalize on the awareness already created. Education presentations will provide general information about health insurance, and more targeted information that seeks to respond to consumer concerns.
Referral cards will be available at enrollment locations, whereby a consumer can write a note to a friend about their positive experience enrolling into health insurance, and to encourage them to enroll. These will be mailed at no cost to the client.
The proposed strategy is cost-effective and reasonable based on our previous experience and lessons learned.
During the first open enrollment period, 42% of individuals who enrolled at our enrollment shop in Pasadena did so after a friend or family member enrolled and told them about it. As seen during the first open enrollment period, we expect the initial Outreach & Education to launch a multiplying effect that will leverage limited dollars into a sustained wave of activity.

How will your idea/project help make LA the healthiest place to live today? In 2050?

:

In the short-term, ChapCare’s proposed project will support increased health care access by stripping down barriers to care (lack of health insurance).
By 2050, the proposed project will support improved healthcare outcomes, and healthcare as a key driver of economic viability. Studies have shown that many low-income individuals miss significant amounts of time at school and/or work because of poor health; in many instances, affecting their long-term financial viability. These affects can sometimes be so significant, as to be generational in impact.
In order to shift long-term health in communities, preventive health care is key. In order for people to pro-actively access health care, health insurance is essential.
ChapCare’s enrollment shop model is a significant game-changer is this area since it promotes a culture of coverage in communities by normalizing the health insurance process. In most instances, for those who choose to enroll, they have to stand on long lines in a County office to enroll in Medi-Cal or call a phone bank in Sacramento to enroll in Covered California. For those who choose not to enroll there are many issues that need to be overcome such as: a lack of trust, cultural and linguistic barriers, and/or an inability to navigate the complicated health insurance system on their own.
The enrollment shop is a clean, visible space integrated into the fabric of the community, supported by people the community knows and trusts, that makes enrolling in health insurance feel no different than going to the post office or grocery store.

Whom will your project benefit? Please be specific.

:

ChapCare will open 2 new retail health insurance enrollment shops in the El Monte/South El Monte area in the San Gabriel Valley.
There are over 120,000 people living in this area, with over 50,000 living at or below 200% of the Federal Poverty Level ($22,980 for a single person) who have not accessed health care services. As a result, the area has experienced some of the worst health indicators in Los Angeles County; specifically, the area’s obesity rate ranks 116 out of 117 cities in the County, with over 31% of adults being obese, which has led to high rates of hypertension and diabetes.
Many people in the El Monte/South El Monte area do not access primary health care services due to a lack of health insurance, which is one of the key barriers to people accessing needed medical services. In the proposed area, there are 39,438 low-income people (living at 400% or below of the Federal Poverty Level) that currently do not have health insurance; of which, 21,789 are eligible for Covered California, and 17,649 can access free insurance (Medi-Cal).
The proposed area is predominantly Latino (75%) followed by Asian (20%), with the Asian population being predominantly Chinese and Vietnamese, making services that are culturally and linguistically competent of critical importance.
ChapCare’s proposed project will benefit the low-income populations of the El Monte/South El Monte region by providing easily accessible health insurance enrollment services. The project will provide services in a culturally and linguistically competent manner that is responsive to the needs of the community.

Please identify any partners or collaborators who will work with you on this project.

:

Not applicable.

How will your project impact the LA2050 "LIVE" metrics?

Access to healthy food

Healthcare access

Exposure to air toxins

Number of households below the self-sufficiency standard

Percent of imported water

Obesity rates

Rates of homelessness

Walk/bike/transit score

Acres and miles of polluted waterways

Rates of mental illnesses

Prevalence of adverse childhood experience (Dream Metric)

Percentage of LA communities that are resilient (Dream Metric)

Percentage of residents receiving coordinated healthcare services (Dream Metric)

Percentage of tree canopy cover (Dream Metric)

Other:

Please elaborate on how your project will impact the above metrics.:

ChapCare’s proposed project will significantly expand access to health care services by first expanding access to health insurance. Many low-income individuals want to visit the doctor, but those without health insurance oftentimes do not because they are afraid of being saddled with a large bill.
Based on our previous experience during the first Covered California open enrollment period, we are confident that we can enroll thousands of individuals per year into health insurance in this area and facilitate access for those enrolled into primary health care services (please see specific metrics sections for details), and as a result, significantly alter the health care landscape in this underserved community.

Please select which other LA2050 Goals are relevant to your project or organization (check all that apply):

LA is the best place to CREATE

LA is the best place to PLAY

LA is the best place to CONNECT

LA is the best place to LEARN

Please explain how you will evaluate your project.

:

ChapCare will measure success utilizing 3 metrics:
1) Open 2 new health insurance enrollment shops in the El Monte/South El Monte area within 60 days of award;
2) During months 3 – 12 of the project period, ChapCare will enroll 3,000 people into health insurance via Covered Caliifornia of Medi-Cal who were not previously insured; and
3) ChapCare will facilitate access to health care services for a minimum of 70% of people enrolled into health insurance at a ChapCare health center (ChapCare operates 2 health centers in El Monte/South El Monte) or another provider of their choice.

What two lessons have informed your solution or project?

:

Covered California performed a Consumer Tracking Survey (May 6, 2014) to find out what lessons could be learned from the first open enrollment period.
A few lessons that support our model include:
1) Latino population - Want face to face assistance in navigating through the health insurance system to secure enrollment; and
2) Asian population - Tend to access insurance after hearing about it from another individual who is happy after enrolling into insurance themselves (i.e. word of mouth), and are most likely to not be native English speakers, and as a result are least likely to learn about or enroll in health insurance on-line.

Explain how implementing your project within the next twelve months is an achievable goal.

:

ChapCare opened its first health insurance enrollment shop in Pasadena on February 3, 2014. The shop is located at the Paseo Colorado, a major shopping center in the area. ChapCare was able to locate this site in 4 weeks, and operationalize the site in 2 weeks (from lease signing) to provide services.
ChapCare understands the infrastructure necessary to quickly and effectively open an enrollment shop. The most important aspect is: Operating under a Cloud-Based Infrastructure – Since ChapCare’s health centers operate under a cloud, we do not need to take out internet or phone contracts for our enrollment shops. Instead, we assign a dedicated number for each shop to our existing cloud, add additional phone lines, and link the internet needed at the shop to the cloud. If not operating under this structure it can take up to 120 days to have new internet and phone lines installed.

Please list at least two major barriers/challenges you anticipate. What is your strategy for ensuring a successful implementation?

:

Two major barriers to implementation are as follows:
1) Staff Recruitment – Due to the language needs of the community (i.e. Spanish and Mandarin/Cantonese or Vietnamese), staff recruitment can sometimes be a challenge.
Strategy to Ensure a Successful Implementation: New Staff will be hired within 30 days of award. The Project Manager will work with ChapCare’s Human Resources Supervisor in the recruitment of project staff.
ChapCare’s recruitment process includes screening candidates based on their ability to provide for the cultural/linguistic problems of the communities we serve. ChapCare uses a number of strategies to recruit staff. All open positions are posted on the Community Clinic Association of Los Angeles County website and are forwarded to the California Primary Care Association. The organization also posts positions on Internet-based career sites.
ChapCare is a competitive employer among local safety net providers. This has developed out of our track record for growth, operational stability, and reputation for innovation. Attractions to ChapCare that have helped facilitate employee recruitment include: 1) Compensation that is competitive based on industry standards, and 2) Comprehensive benefits such as medical, dental, vision, long-term disability, worker’s compensation, vacation, sick/personal time, and a 403 (b) retirement plan.
2) Securing Enrollment Shop Locations – Finding enrollment shop locations that meet our criteria (clean and inviting space, 1,000 – 1,200 square feet, and a visible location in a high-density area that is frequented by the community) can be difficult.
Strategy to Ensure a Successful Implementation: Upon award, ChapCare will reach out to the El Monte/South El Monte Chamber of Commerce, which will liaising with local brokers in the area to support our shop search.
ChapCare has an existing relationship with the Chamber, and its CEO and Marketing Manager are part of the Chamber’s Ambassador Committee.

What resources does your project need? (check all that apply)

Money (financial capital)

Volunteers/staff (human capital)

Publicity/awareness (social capital)

Infrastructure (building/space/vehicles, etc.)

Education/training

Technical infrastructure (computers, etc.)

Community outreach

Network/relationship support

Quality improvement research

Discussion
125 Pink talk bubble tail c96b4a07ef1417e25d0bcf5c4cba4766b8bbf0382f07677990a9d5577885d4d7

I hope ChapCare gets this grant. I grew up in El Monte and Baldwin Park and I know it's a very medically underserved population. This grant will not only help individuals who are sick themselves receive healthcare, but also prevent the spread of illnesses in general on a greater public health level. I really hope they get the grant to fund this project.

by fvaldez
over 1 year ago

Wow, big last minute push into 2nd.

by jasonbrusavich
over 1 year ago

Support the community with this grant!

by Corrine41
over 1 year ago

Health care should be available to all

by Esme7088
over 1 year ago

Very cool idea. I hope you guys win.

by Daynahgonzalez
over 1 year ago

Bring these peeps to number 1. El Monte need this service!!!!!

by Kimberlypimeda7
over 1 year ago

So close to number one! Ecstatic to be part of a great cause!

by louissovalbarro
over 1 year ago

Wow number two!

by Erenteaner
over 1 year ago

They are so close!!!!! Vote for chap!

by Tinkleberrylover
over 1 year ago

Health enrollment shops are needed nationwide. Excellent idea.

by skolatrencin
over 1 year ago

So happy I voted!!!!!

by Pleguizman
over 1 year ago

I hope this team wins!

by Allanrvs3
over 1 year ago

Interesting concept

by Hihihihiihi
over 1 year ago

I love CHAP as my clinic, this project is a major change in healthcare for EL Monte and other communities too.

by stephanie9998938r
over 1 year ago

Thank you ChapCare! I want a healthy LA

by Damitrix18
over 1 year ago

My uncle has no insurance and this will really help him out. Thank you so much.

by Vanelvia
over 1 year ago

Really grateful that I heard about ChapCare enrollment!

by Laura2345
over 1 year ago

I'm so happy that my relatives in El Monte will gain access to affordable health care!

by Jhernandez174
over 1 year ago

We really need this service in our community. Go obamacare

by Kasbar60
over 1 year ago

This cause deserves attention. We can make it happen in El Monte.

by egaast9i
over 1 year ago

I support Chap!!

by Hernandez5
over 1 year ago

Health care access changes our communities

by Yasmineflores67
over 1 year ago

Thanks for helping the SGV!!!! I hope chapcare wins!

by Valeriepadilla35
over 1 year ago

This is a great idea..hope it wins

by Shams626
over 1 year ago

Let's help the communities who need health enrollment shops the most!

by kisfaludpatony
over 1 year ago

Two hours left - do not let this opportunity pass by!

by martin_rivera
over 1 year ago

Health care = the best care

by Phillipe787
over 1 year ago

ChapCare's Cover LA campaign is chaging how health insurance enrollment works! Thanks a lot

by Danny0504
over 1 year ago

I believe in chapcare because I believe in accessible healthcare!!!!

by Alex16
over 1 year ago

Always a good service with Chap Care!

by martin_e_rivera
over 1 year ago

ChapCare . . . . please come to my neighborhood!

by alyssa_nicole67
over 1 year ago

ChapCare will make LA the healthiest place to live. Please vote

by Nessa0710
over 1 year ago

ChapCare is doing great things for the community!

by Amagno724
over 1 year ago

spread the word

by garyb_24
over 1 year ago

please tell others about Chap care!

by natfer34
over 1 year ago

1 more hour left!!!!! Help these peeps out y'all! They are helping the community!

by battlefury
over 1 year ago

#3!!! Go ChapCare

by Nguyen20493
over 1 year ago

WHOOOOOOOOO!!!!! Sounds like a great idea

by danielleislittle
over 1 year ago

Wow they are so close to winning! Go go chapcare

by djmartinez456
over 1 year ago

Help this awesome organization win this thing y'all!!!!!!

by vortal47
over 1 year ago

Take the time to vote for ChapCare...less than 3 hours left to put ChapCare on top - where it belongs!

by thrashed_reeboks
over 1 year ago

Thank you so much for helping our community, the SGV! Keep up the good work :)

by evie567
over 1 year ago

Accessible healthcare!?!?!?!? SIGN ME UP!

by evie567
over 1 year ago

Go ChapCare! Healthy families, stronger communities!

by ashleydiaz1117
over 1 year ago

Healthcare for everybody!!!! Go CHAP!

by 07133fled
over 1 year ago

This sounds like an amazing idea. Go ChapCare!

by fled0713
over 1 year ago

it is good to wake up to hear about ChapCare! Please vote for the enrollment shops!

by bonnabelle
over 1 year ago

Last day to vote...lets get ChapCare on the TOP!

by isabel.hurtado
over 1 year ago

Healthcare must be involved in the local communities that it serves.

by rmac14
over 1 year ago

Health care is an important part of everybody's life...it should be an integral part of our community.

by VeroAguilar0478
over 1 year ago

Cuando viene ChapCare al Este de Los Angeles? Vamos con ChapCare!

by Zyngwin
over 1 year ago

ChapCare should be everywhere...they started in Pasadena, now in El Monte - Let it grow!

by WontonFan
over 1 year ago

ChapCare is setting the example of how to handle health care insurance enrollment!

by emanuelfilms
over 1 year ago

Help my community out...come over to Watts!

by black.shady31
over 1 year ago

Let's make it happen for El Monte!

by mjcool
over 1 year ago

GOLAZO con ChapCare!

by vanessaau
over 1 year ago

Hasta ahora estoy sabiendo sobre los servicios de ChapCare....díganme cuando abren sus oficinas y seré el primero en la fila con toda la familia!

by mlopez42
over 1 year ago

This is what health care reform is!

by brandic18
over 1 year ago

I want ChapCare to win! Help us become healthier citizens by voting for ChapCare!

by nisa1230
over 1 year ago

Lets set an example and take the enrollment shop idea to Belarus!

by tdbelarus
over 1 year ago

ChapCare enrollment!

by gbgenevieve
over 1 year ago

ChapCare levanta a la comunidades! Vamos ChapCare!

by justineoro
over 1 year ago

Orale ChapCare! Ayuda a todos en la comunidad!

by axjaguirre
over 1 year ago

Make this a reality! Vote for ChapCare . . . .

by rebekah12178
over 1 year ago

I had never heard about this. This grant would be a great help to promote health insurance in these areas!

by rebekah1217
over 1 year ago

Una buena idea para ayudar a los residentes de El Monte con sus preguntas sobre el seguro de salud. Sin duda la gente se dará cuenta del impacto de ChapCare!

by edupositive
over 1 year ago

We will have a healthier Los Angeles with more health care enrollment shops in Los Angeles!

by pacheco2493
over 1 year ago

ChapCare connects people to health care insurance. Tell your friends, girlfriends, boyfriends, parents, and family to vote for ChapCare!

by arroyoe
over 1 year ago

I want a ChapCare enrollment shop in my neighborhood!

by jenniferjay95
over 1 year ago

ChapCare is making health care insurance possible for all!

by noemi2
over 1 year ago

let others know about ChapCare...this is making a REAL difference in our communities!

by jlandin5678
over 1 year ago

Thank you everyone for your support!

by steve.abramson.31
over 1 year ago

spread the word to my neighborhood!

by anabarajas49
over 1 year ago

thanks a lot for letting me know about this model!

by edmichelle
over 1 year ago

thanks a lot for letting me know about this model!

by edmichelle
over 1 year ago

spread the word about ChapCare!

by emd5001
over 1 year ago

please let others know about health insurance!

by Pericom
over 1 year ago

this idea should spread all over LA County!

by briannaperez
over 1 year ago

let's make it work...c'mon ChapCare! I know people will benefit from these enrollment shops - make health care insurance a reality for everybody

by maria_hernandez95
over 1 year ago

let's make it work...c'mon ChapCare! I know people will benefit from these enrollment shops - make health care insurance a reality for everybody

by maria_hernandez95
over 1 year ago

This sounds like a great idea! Go ChapCare!

by namthai27
over 1 year ago

ChapCare is the best. I hope it goes everywhere!

by daruiz
over 1 year ago

Go chapcare! Keep the momentum going!

by BuddyRosenthal
over 1 year ago

Vote for ChapCare's enrollment shop project.

by domidimas
over 1 year ago

TELL YOUR FRIENDS AND FAMILY TO VOTE FOR CHAPCARE IN LA 2050! Spread the word!!!

by Meredithmartinuzzi
over 1 year ago

every american deserves access to affordable health care and CHAP is helping our nation achieve this goal!

by MandyRosenthal
over 1 year ago

The service I get at ChapCare enrollment shops is excellent! Help promote these enrollment shops for everybody!

by ibarragan967
over 1 year ago

ChapCare provides great services to the community!

by aduffens
over 1 year ago

How exciting! Help get chap to number 1!

by Brosenthal319
over 1 year ago

We're up to #5! Let's keep the momentum going!

by steve.abramson.31
over 1 year ago

Healthcare insurance enrollment made easy by ChapCare! Thank you!

by tony.second
over 1 year ago

Keep ChapCare at the top...where it belongs!

by surfwithtyler
over 1 year ago

Lets make this happen!

by joserodriguez1234
over 1 year ago

Great model for health care insurance enrollment!

by snjusa
over 1 year ago

Spread the word to people about ChapCare!

by stuartsmith130
over 1 year ago

ChapCare is making a difference!

by fitnesscarolina
over 1 year ago

great idea to reach out to people! i hope this comes to everybody's neighborhood...

by irlandelatorre
over 1 year ago

El Mone is a community in need of this service......

by msamra
over 1 year ago

Great job Chapcare! Wonderful work Steven!

by dgarfias
over 1 year ago

This will benefit all resident of the San Gabriel Valley! Spread the word!

by milos20nov
over 1 year ago

ChapCare outreach and enrollment efforts are making a difference in El Monte and the rest of San Gabriel Valley!

by candacemtz
over 1 year ago

Keep working hard chap! What an innovative model!

by Emmalawrencexo
over 1 year ago

El Monte is a community of great need. Thank you for all the work you do! Go ChapCare!

by nc1409
over 1 year ago

El Monte is a community of great need. Thank you for all the work you do!

by nc1409
over 1 year ago

What a great idea!

by Itslissyturner
over 1 year ago

Hopefully my community can be next!

by slott99
over 1 year ago

Thank you everyone! Please spread the word!

by steve.abramson.31
over 1 year ago

ChapCare is doing such amazing things! Congrats!

by brosen1021
over 1 year ago

Health Enrollment Shop. What a great concept!!!!!!

by Echora
over 1 year ago

Health Insurance is available NOW. Help others get it by providing a place to enroll. Go Enrollment Shop.

by baucine
over 1 year ago

Help spread the word! ChapCare is the best . . . .

by civanmtz417
over 1 year ago

I saw you guys at the Vineland swap meet, I hope you expand more.

by Rmac28
over 1 year ago

ChapCare es de lo mejor . . . . Gracias por toda su ayuda!

by cicemtz
over 1 year ago

Viva ChapCare!

by civanmtz
over 1 year ago

Yes, we can make a difference in your health....

by Arpik
over 1 year ago

ChapCare is up to #9! Keep up the good work!

by steve.abramson.31
over 1 year ago

Help create a culture of Insurance. Vote for Health Insurance Enrollment Shop

by sbautist25SB
over 1 year ago

very friendly personnel! and always very helpful

by jharo1347
over 1 year ago

You can make a difference in your communities health by providing a place where insurance enrollment can take a place.

by sbautist25SB
over 1 year ago

Helo ChapCare Succeed!!

by HealthNow457
over 1 year ago

Spread the gift of health insurance today.

by fjbenavides
over 1 year ago

Vote for ChapCare today.

by fbenavides
over 1 year ago

Help spread the word on ChapCare's Retail Health Insurance Enrollment Shop Model!

by CMolina1
over 1 year ago

ChapCare Retail Health Insurance Enrollment Shop Model.

by fmohabbati
over 1 year ago

Spread the word on ChapCare's retails health insurance enrollment shop model.

by steve.abramson.31
over 1 year ago

Pink ribbon award box icon 45b87e779c93f5099a48378c2aadc0fcd51184974daecf76e3f5c50034ea21fb
Award topvotedidea 5a5ae14e3d56a10363ea2a398cece46cf4df891213cbe68677c19d8903a1932a
$100,000
Circle 1 inactive e7784182a1bd5eace578987db27fc19ec6337f418c48c6c8732605b9043d50d0 Step1 title submission inactive cde083e53089b973e7c9dc80a44a038c1ce4cf3b2650aeb5549157d1ed58a2d9

Submission Began
Tuesday, July 01, 2014

Submission Ended
Thursday, July 31, 2014
at 07:00 PM UTC

Circle 2 inactive 74a43088831beb43fdbd7591ef5d50a5a7a26ff92c9e8ed489782459fa31a8d9 Step2 title voting inactive 96be722f53c417edddb5742ba9a6dc2fd403f7e4f6c19dbe883d50d20d93689d

Voting Began
Tuesday, September 02, 2014

Voting Ended
Tuesday, September 16, 2014
at 07:00 PM UTC

Circle 3 83da7a9432aeea960e1a9e9ee93e7ea1221af6c8f42b27964f2e9999d94b2b8d Step3 title 3d9e2a65d6ea1ad301f8fc607f5f828bd96362932c71d81c0da5b1fd964422b0

Winner Announced
Tuesday, September 30, 2014