SeePolitical: Make Voting Fun and Easy for Everyone!

submission by NateLKaplan

About Your Application

Organization(s) name(s):


Organization(s) website(s):

Organization(s) twitter handle(s):

Organization(s) facebook handle(s):

Organization(s) instagram handle(s):


Describe Your Organization(s)

Non-profit organization

For-profit organization


Other (please specify below):

In one sentence, please describe what your organization does.


SeePolitical demystifies the issues on your ballot as well as the process of how they get there.

In one to three sentences, please describe your proposal.


SeePolitical is in negotiations with 3 major universities located in Los Angeles to establish the first SeePolitical Institute.

Establishment of the SeePolitical Institute will create a proven sustainable model by which college students research issues confronting voters and produce nonpartisan educational content for public consumption.

Where will you be working? Please be specific (e.g. Third Street Middle School; Boyle Heights; LA County).

Central LA

East LA

San Gabriel Valley

San Fernando Valley

South LA


South Bay

Antelope Valley

County of Los Angeles (countywide)

City of Los Angeles (citywide)


Other (please specify below):

How do you plan to use these resources to make change? (check all that apply)

Conduct research

Engage residents and stakeholders

Implement a pilot or new project

Expand a pilot or program

Mobilize for systems change

Advocate with policymakers and leaders

Implement and track policy

Other (please specify below):

How will your proposal improve the following “Connect” metrics? (check all that apply)

Rates of volunteerism

Voting rates by race

Adults getting sufficient social & emotional support

Median travel time to work

Attendance at cultural events

Number of public transit riders

Participation in neighborhood councils

Percentage of Angelenos that volunteer informally (Dream Metric)

Government responsiveness to residents’ needs (Dream Metric)

Transit-accessible housing and employment (the share of housing units and percentage of jobs that are located near transit)

Total number of local social media friends and connections (Dream Metric)

Attendance at public/open streets gatherings (Dream Metric)

Residential segregation (Dream Metric)

Access to free wifi (Dream Metric)

Describe in greater detail how you will make LA the best place to connect.


SeePolitical is an interactive website, widget and mobile app providing objective, easily understood information about ballot propositions for all Angelenos.

Trying to understand the complex language found on most ballots is frustrating and often results in uninformed voters approving unintended consequences.

In the case for our region, most voters are not even participating. This year's primary turned out an alarmingly record-low voter turnout in Los Angeles, less than 9% of voters showed up. This is totally unacceptable.

SeePolitical breaks the mold by offering unbiased entertaining educational content that informs and empowers voters in English, Spanish and if able to partner with the Goldhirsh Foundation we can expand our explainers to every major spoken language.

Please explain how you will evaluate your work.


For the first time ever underserved voters will be able to: Quickly and easily understand ballot propositions that affect them; easily record thoughts on ballot propositions and establish reminders for specific voting dates; quickly share thoughts with friends in Los Angeles and other interested parties through established social networks.

How We Measure Success:
➢ Build Relationships Through Digital/Social:
• Attract -> Convert -> Support -> Extend
➢ Measure Effectiveness of Campaign through Impressions -> Leads -> Conversions -> Loyalty/Engagement

We want to meet our brand awareness goal by engaging at least 5% of California registered voters, which equals approximately 890,000 people, mostly in the Los Angeles region.

Metric Goals
Web: 50k monthly unique visits
Social Media/Emails: 50k+ Database
Video Impressions: 1M+ video impressions
Widgets Distributed: 50+
Widget Impressions: 500k+

How can the LA2050 community and other stakeholders help your proposal succeed? (check all that apply)

Money (financial capital)

Volunteers/staff (human capital)

Publicity/awareness (social capital)

Infrastructure (building/space/vehicles, etc.)


Technical infrastructure (computers, etc.)

Community outreach

Network/relationship support

Quality improvement research

Other (please specify below):

0 Pink talk bubble tail c96b4a07ef1417e25d0bcf5c4cba4766b8bbf0382f07677990a9d5577885d4d7

Pink ribbon award box icon 45b87e779c93f5099a48378c2aadc0fcd51184974daecf76e3f5c50034ea21fb
Award topvotedidea 5a5ae14e3d56a10363ea2a398cece46cf4df891213cbe68677c19d8903a1932a
Circle 1 inactive e7784182a1bd5eace578987db27fc19ec6337f418c48c6c8732605b9043d50d0 Step1 title submission inactive cde083e53089b973e7c9dc80a44a038c1ce4cf3b2650aeb5549157d1ed58a2d9

Submission Began
Tuesday, September 08, 2015

Submission Ended
Tuesday, October 06, 2015
at 07:00 PM UTC

Circle 2 inactive 74a43088831beb43fdbd7591ef5d50a5a7a26ff92c9e8ed489782459fa31a8d9 Step2 title voting inactive 96be722f53c417edddb5742ba9a6dc2fd403f7e4f6c19dbe883d50d20d93689d

Voting Began
Tuesday, October 20, 2015

Voting Ended
Tuesday, November 03, 2015
at 08:00 PM UTC

Circle 3 83da7a9432aeea960e1a9e9ee93e7ea1221af6c8f42b27964f2e9999d94b2b8d Step3 title 3d9e2a65d6ea1ad301f8fc607f5f828bd96362932c71d81c0da5b1fd964422b0

Winner Announced
Tuesday, December 08, 2015