LA League of Imagination

submission by mike.mcgalliard

About Your Application

Organization(s) name(s):

Imagination Foundation

Organization(s) website(s):

Organization(s) twitter handle(s):

Organization(s) facebook handle(s):

Organization(s) instagram handle(s):

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Describe Your Organization(s)

Non-profit organization

For-profit organization


Other (please specify below):

In one sentence, please describe what your organization does.


Inspired by the short viral film "Caine's Arcade," we foster creativity and entrepreneurship in children around the world through Creative Play.

In one to three sentences, please describe your proposal.


We will launch 20 Imagination Chapters throughout Los Angeles to form the "LA League of Imagination." Imagination Chapters are pop-up learning spaces that teach 21st century skills to children through Creative Play. They can launch anywhere, with anyone, and require few resources to ignite child imagination.

Where will you be working? Please be specific (e.g. Third Street Middle School; Boyle Heights; LA County).

Central LA

East LA

San Gabriel Valley

San Fernando Valley

South LA


South Bay

Antelope Valley

County of Los Angeles (countywide)

City of Los Angeles (citywide)


Other (please specify below):

How do you plan to use these resources to make change? (check all that apply)

Conduct research

Engage residents and stakeholders

Implement a pilot or new project

Expand a pilot or program

Mobilize for systems change

Advocate with policymakers and leaders

Implement and track policy

Other (please specify below):

How will your proposal improve the following “Play” metrics? (check all that apply)

Access to open space and park facilities

Number of children enrolled in afterschool programs

Per capita crime rates

Percentage of residents that feel safe in their neighborhoods

Attendance at major league sporting events

Residents within 1⁄4 mile of a park (Dream Metric)

Number of residents with easy access to a “vibrant” park (Dream Metric)

Number of parks with intergenerational play opportunities (Dream Metric)

Number (and quality) of informal spaces for play (Dream Metric)

Describe in greater detail how you will make LA the best place to play.


We imagine a world where creativity and entrepreneurship are core social values nurtured in schools, homes and communities everywhere, where all children are taught to be creative thinkers and doers, and encouraged to make their very best ideas happen.

In 2012, the short film ‘Caine’s Arcade’ charmed the world with its message of creativity, handwork, perseverance and community. Called a “great American story” by the Christian Science Monitor, the film sparked a global movement and launched the Imagination Foundation, a nonprofit organization to foster creativity and entrepreneurship in children. Our hallmark event is the Global Cardboard Challenge, which has already impacted nearly 350,000 children from 70 countries. This event is a month long campagin to celebrate child creativity and the simple things adults can do to foster it. See

Following from the inspiration of "Caine’s Arcade" and the success of the Global Cardboard Challenge, in 2014 we launched the Imagination Chapters program worldwide. Imagination Chapters are community-organized learning spaces that foster creativity and other 21st century skills through Creative Play. Chapters are volunteer-led and can start anywhere, including schools, homes, libraries and community spaces. Our educational model at the heart of the Chapters program recently won a global challenge sponsored by LEGO and Ashoka to “re-imagine learning.” What began as a 30-site pilot program in 2014 is now growing to serve new Chapters around the world, including 20 in Los Angeles to form the "LA League of Imagination."

Imagination Chapters are popup learning spaces for Creative Play. They are community-organized and volunteer-led. They are designed to launch in a variety of locations, and can accommodate whatever resources are available (especially and including recyclables). Many Chapters launch in classrooms and operate as part of the regular school day. Others launch in homes, libraries, and community centers, and alongside of after school programs or other nonprofits. Professional educators and also other adults — from all walks of life — can start and lead an Imagination Chapter. The focal point of a Chapter is a Creative Play session. Creative Play is a process whereby children build whatever they can imagine using available tools and resources, and then share their creations in person and online. Sessions can be simple or complex depending on participant age and materials.

Please explain how you will evaluate your work.


Through Creative Play, children grow in "creative self-efficacy," which is comprised of numerous next generation skills, especially creativity and innovation, as well as social-emotional skills like collaboration, resilience and empathy. Children also learn skills that represent fundamental STEM literacy and engineering-thinking. Measurement is assessed using various surveys, and a randomized sample of child portfolios (through Consensual Assessment Technique). We will also compile data on child development from short monthly survey’s administered to Chapter Leaders.

We will examine academic performance data (such as attendance and discipline data) to explore and demonstrate impact on traditional school-related outcomes. Surveys to examine parent/care-giver observations will be administered twice per year to document the transfer of key skills to home environments.

How can the LA2050 community and other stakeholders help your proposal succeed? (check all that apply)

Money (financial capital)

Volunteers/staff (human capital)

Publicity/awareness (social capital)

Infrastructure (building/space/vehicles, etc.)


Technical infrastructure (computers, etc.)

Community outreach

Network/relationship support

Quality improvement research

Other (please specify below):

3 Pink talk bubble tail c96b4a07ef1417e25d0bcf5c4cba4766b8bbf0382f07677990a9d5577885d4d7

Thanks for supporting Imagination and Creativity in kids!

by nirvan
6 months ago

Encouraging imagination and creativity in children? What could be better. Thanks Imagination Foundation.

by olamay
6 months ago

The Imagination Foundation is a fantastic resource! They do great work supporting teachers and parents to add more creativity to education and play!

by Explorations
6 months ago

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Submission Began
Tuesday, September 08, 2015

Submission Ended
Tuesday, October 06, 2015
at 07:00 PM UTC

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Voting Began
Tuesday, October 20, 2015

Voting Ended
Tuesday, November 03, 2015
at 08:00 PM UTC

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A shady oasis for everyone in Grand Park
A shady oasis for everyone in Grand Park

Winner Announced
Tuesday, December 08, 2015